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Devanshi Soni, an international student from New Delhi, found her second home at SIM, where she pursued a BSc (Hons) in Business and Management. Despite early challenges, she thrived through active involvement in student life, leadership roles, and social causes. Her SIM experience helped her become a confident leader and led to her current role […]

Marketing in a Rapidly Changing World: Thriving Through Constant Change  Embracing Change in the Age of Disruption  The business world is no longer defined by occasional disruption—it’s in a state of continuous transformation. Globalisation, rapid technological innovation, and shifting social dynamics have created an environment where consumer preferences evolve faster than ever, and stability is

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